Creating Your New Media Presence

One of the first steps to creating your new media presence is the same as starting your business. When you answer these questions you are creating a base of keywords and phrases that will be used through out your web presence and internet marketing strategy.

VISION SATEMENT

1. Why did I start this business?
2. When I move on from this business, what do I want to leave behind?
3. What am I really providing for my customers beyond products and services?
4. If my business could be everything I dreamed, how would it be?

MISSON STATEMENT

1. The overall purpose of your business - what are you trying to achieve, why are you in business
2. What your business does - products and services it provides
3. What's important to your business - the values your business lives by

REFERENCE
Sideboard

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