Automated Keyword Marketing

Automated Keyword Marketing
by David Grubb Shepherds Loft LLC

Automated Keyword Marketing is a process of importing a list of keywords into Word Press, automatically scheduling the keywords as posts, which automatically generates a header and footer text/link for each post, and automatically updates your Twitter status with a return link.

The automated Keyword Marketing process occurred to me when a friend was describing the benefits of Pay Per Click advertisement on social networks. The concept is to display an Ad, a phrase for a product or service, on the social network on a regular schedule just like advertisement. The benefit of this method is that each post is unique while the branding is consistent. The automated keyword Marketing process is a combination of Advertisement, SEO, and Branding.

Here is an outline of the process:

1) Generate a keyword list using a keyword suggestion tool.

2) Modify/format your keyword list using a spreadsheet program.

3) Install CSV Importer plug-in on your Word Press.

4) Install Custom Post Text plug-in on your Word Press. Create your header and/or footer post text with a link, use your keyword goal in the title tag.

5) Install Tweet This plug-in on your Word Press. Register OAuth with Twitter, and install your keys. Check the two boxes; "Default Post".

6) Import your csv file to automatically schedule your posts!

You may take the automated process even further. Connect your Twitter to Facebook, Facebook to LinkedIn, and so on. Also, if you have live bookmarking services there is an Only Wire plug-in for Word Press as well. They key is to map out the flow of your information to avoid duplication and post at reasonable intervals like once a day.

The process generates a link to your main website from your blog or to your sign up page, searchable keywords, a link to your blog page from all your connected social networks and live bookmarking services.

Alternately, if you have a Only Wire account you could skip step five and just add Twitter to your Only Wire account.

The great thing about the process that you can do it with just a text editing program and a Word Press!

David Grubb
Shepherds Loft, LLC.
http://shepherdsloft.com
866.858.5638x7