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Small Business Conversations on the Network Solutions Blog

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Networks & Burnout - The Battle for Attention and Relevance

Posted: 31 Aug 2011 11:00 AM PDT
http://www.networksolutions.com/blog/2011/08/networks-burnout-the-battle-for-attention-and-relevance/

Burnout isn’t just a problem for us social butterflies. For networks like
Facebook or Google Plus whose growth and monetization strategies are driven
by user engagement time, one of the biggest challenges is how to connect
more people with each other and content without crossing that line where
the sheer volume of sharing causes [...]



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Defining New Media or Social Media Content

Posted: 31 Aug 2011 04:00 AM PDT
http://www.networksolutions.com/blog/2011/08/defining-new-media-or-social-media-content/

This month another exciting event for me to look forward to is the class I
teach at the Georgetown University called Understanding New Media
Platforms, Applications, and Techniques. I must confess that not only
teaching is fulfilling -- it broadens my horizons and I learn myself with
the experience the students bring to our discussions.

If people are puzzled by the terms "new media" or "social media" here is my
way of defining the characteristics and answering the question "What is
Social Media?"



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